E-Commerce Case Study

E-Commerce

E-Commerce

A leading e-commerce fulfillment operator managing high-volume logistics and nationwide distribution. With rapidly increasing product demand and SKU diversity, the company continuously upgrades its warehousing systems to improve storage efficiency and order processing performance.

The Problem

The fulfillment center needed a smarter way to:

  • Store multiple SKU types of varying sizes
  • Improve picking speed for fast-moving e-commerce orders
  • Expand storage without relocating or increasing footprint
  • Utilize available vertical height effectively
  • Maintain high operational uptime & inventory accessibility

Traditional racking was no longer sustainable for space or performance targets.

Products Offered

A Multi-Purpose Racking Storage System was proposed and installed with the following specifications:

  • Overall Storage Area
    • Length: 87 m
    • Width: 43 m
    • Height: 13 m
  • Storage Capacity
    • 4,680 pallet positions
  • SKU Support
    • Multiple SKUs- ideal for e-commerce order mix

This solution leveraged the facility’s height to create multi-level operational space.

The Solution

To meet throughput and space optimization goals, the multi-tier storage system was developed with:

  • High-density vertical racking to maximize cubic space

  • Multiple operational levels enabling simultaneous picking

  • Zonal stock segregation for SKU accessibility and faster order turnaround

  • Efficient aisle layouts supporting smooth material movement

  • Strong structural designensuring safety and load integrity

This configuration transformed floor space into usable storage volume across tiers.

The Benefits

Post-installation, the warehouse experienced clear operational gains:

Benefit Outcome
Increased Storage Density 4,680 pallets stored within the same footprint
Better Space Utilization Full 13-meter height efficiently used
Faster Order Picking Multi-level access improved picking speed
SKU Flexibility Supports large variety of products
Lower Expansion Costs No need for additional facility area
Higher Productivity Reduced congestion and streamlined workflow

The warehouse now operates with greater capacity, flexibility, and fulfillment efficiency.

Summary

The Multi-Tier Racking System enabled the warehouse to:

  • Scale storage capacity significantly

  • Improve operational flow and turnaround time

  • Maintain delivery performance during peak demand

  • Future-proof the facility for continued growth

Smarter storage today — stronger fulfillment tomorrow.

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